Camp Weatherford Concludes with Great Success

Posted by Erik Manassy on Jul 18th, 2011 | View Comments

The Manassy Media Logo on the Camp T-Shirts

Steve Weatherford, the punter for the New York Jets, held his camp, Camp Weatherford on Saturday July 16th for 100 football players in high school.  Manassy Media had the pleasure of being involved with this event by creating the official site www.campweatherford.com, and the brochure and sign up forms.

Working with Chuck Vine from The Titan Group, the strategy, timelines, and end result were established in a effiecient and high quality matter.

In addition, Manassy Media facilitated the online contest to determine the logo for camp.

Instructor Gear

The project had 3 major goals:

Goal #1 – Get the word out about Steve Weatherfordʼs Camp “Camp Weatherford”

Goal #2 – Increase Steveʼs twitter followers, and his Agentʼs account (TheTitanGrp)

Goal #3 - Establish a logo and brand for Camp Weatherford for web site, shirts, and print material

Download the Weatherford White Paper

How Manassy Media achieved the goals:

• Developed Contest Strategy and Voting System
• Involved Sponsors, created a buzz on their products
• Developed Camp Weatherfordʼs Sign-up forms and Brochures
• Developed Twitter, Facebook Strategy and got the fan base tweeting, retweeting sending major traffic to the site.
• Managed the contest, the prizes and the correspondence.
• Recommendations of Tweets for Steve and his team. Timing is everything.

Camp WEATHERFORD 2011 was a smashing success. A special thanks to my sponsors and special guest coaches that made this day so special.

July 16, 2011 2:42 pm via Twitter for iPhoneReplyRetweetFavorite

@Weatherford9

Steve Weatherford

Steve Weatherford (Left)

Be sure to follow Manassy Media on Twitter to stay up on all the projects and updates!

Follow @manassymedia